CASHMERE, Wash. (Sept. 25, 2023) —Crunch Pak®, the sliced apple specialist, received the 2023 Produce Industry Advocate of the Year Award from the International Fresh Produce Association at the organization’s annual Washington Conference on Sept. 14.

The award recognizes a member and/or organization that serves as an advocate for the entire produce industry.   Honorees are leading companies and associations that make an impact and drive the industry forward. 

Executive Vice President Tony Freytag accepted the award on behalf of Crunch Pak and was recognized for his outstanding support for public policy advocacy through engagement with federal legislative, regulatory and other government officials. Freytag has spent many years working on U.S. federal policy objectives, on behalf of the company, to advance the fresh produce industry and has been active with IFPA produce industry political initiatives such as the Washington Conference, Advocacy Action Network and FreshPAC. 

“This year's winner has contributed in numerous ways to the success of the entire produce industry, encouraging team members to serve on volunteer leadership positions, utilizing the Congressional Connection Guide to bring Members of Congress and their staffs to their operations, and generously contributing not only to the FreshPAC but also to the industry efforts to elevate the Produce Prescriptions campaign,” said Rebeckah Adcock, vice president of government relations at IFPA.  “When IFPA or the produce industry asks, Crunch Pak answers with action and generous support on all our priorities.” 

Founded in 2000 in Cashmere, Wash., Crunch Pak is the largest sliced apple company in the country.

Freytag said, “Crunch Pak recognizes how important it is for the produce industry to have a voice in legislative and regulatory matters. Our involvement with IFPA has been vital for us as we support the efforts to increase produce consumption overall.”